Built for agencies

The Agency-Grade Inbox for WhatsApp & Instagram Clients

Stop context-switching between tools. Manage every client's WhatsApp and Instagram conversations from one dashboard — with full account isolation, team permissions, and branded reporting.

WhatsApp & Instagram Management for Agencies

Smaation is a WhatsApp and Instagram agency management platform that lets you run every client's messaging from one dashboard. Each client gets a fully isolated sub-account — with their own inbox, automation flows, and analytics. Onboard new clients in under 10 minutes with no developer required.

Everything agencies need

Sub-account isolation

Each client gets a fully isolated workspace. Conversations, automations, and data never cross account boundaries.

Team role management

Assign agency staff and client contacts to accounts with Admin, Manager, or Agent roles.

Unified billing

One subscription covers all client accounts. Transparent Meta API cost pass-through with no markup.

White-label reports

Generate branded PDF performance reports for each client with one click.

Cross-account analytics

Compare performance across all client accounts from your agency overview dashboard.

Quick onboarding

Onboard new client accounts in under 10 minutes with guided Meta API setup — no developer required.

Frequently asked questions

What is a WhatsApp and Instagram agency management platform?+

An agency management platform lets you manage multiple client WhatsApp and Instagram accounts from one dashboard, with full data isolation between clients. Smaation provides sub-accounts, team role management, unified billing, and white-label reporting — designed specifically for agencies managing Meta messaging channels.

Can I manage multiple client accounts from one dashboard?+

Yes. Smaation supports sub-account isolation — each client has their own inbox, automation rules, and analytics while you manage everything from your agency dashboard.

How many client accounts can I manage on Smaation?+

Agency plans support unlimited client sub-accounts. There's no cap on the number of clients you can onboard — each account is isolated with its own WhatsApp Business number and Instagram connection.

What does sub-account isolation mean?+

Sub-account isolation means each client's conversations, contacts, automation rules, and analytics are completely separated. No client can see another client's data, even if your team works across multiple accounts.

Is there white-label reporting?+

Agency plans include branded PDF reports for clients covering message volume, response times, automation rates, and conversation outcomes.

How does team access work?+

Assign team members to specific client accounts with role-based permissions: Admin, Manager, or Agent. Clients can't see each other's data.

Do clients need their own Meta Business accounts?+

Yes. Each client needs their own Meta Business account and Facebook Page to connect their WhatsApp Business number and Instagram Business account. Smaation's guided onboarding walks through the Meta setup in under 10 minutes.

Can clients access their own accounts?+

Yes. You can invite clients as read-only observers so they can monitor their own conversations without accessing other accounts or billing.

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